Dell
Studio.
Defining the Consumer Category Identity
Consumer Lifestyle
Dell approached us to define the identity of the Dell Studio peripherals in the consumer lifestyle category.
We crafted a new generation of devices featuring sensuous flowing forms that encapsulate the rigidity of technology. The tension in the sculpted surfaces brings finesse to the overall range of I.T. products.
Studio Monitor
With the need to fit within home interiors, the Monitor was designed as a piece of home ware.
The flow gesture from the monitor’s base to the screen captures the spirit of a furniture piece.
Studio Mouse
The sleek edges sculpt out an ergonomic soft shell that provided a comfortable rest and fit in the palm during prolonged usage.
It conceals the the technology and creates a simple and functional design.
All-in-one Printer
Flow gestures and gentle curves frames up the essential functional compoments, reduces visual clutter, and creates a sleek home printer.
The uplifted control panel presents itself to the user, creates an intuitive experience.
2017
What we did
Visual Language
Product Design
Colours Material Finishes
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