Featherweight is a NextOfKin exploration in housewares that challenges the current weight of cast iron woks and cookware. We love cooking with cast iron cookware as the material distributes heat evenly and retains the flavours of the ingredients. We realized that this design exercise would also be a great opportunity to target the fast growing Premium Seeker and Young Entertainer group’s need. Ultimately we want our cast iron cookware to say, “take a look at me, I’m practical and beautiful!” We believe our exercise will change many old opinions and set a new market phenomenon.